Get ready for a shake-up at the BBC! A new era is upon us as Richard Maddock takes the reins at 5 Live.
Maddock, a seasoned radio veteran with over a decade of experience at 5 Live, has been appointed as the station’s new Head. But here’s where it gets interesting: he’s not just stepping into a regular leadership role. With an eighteen-month transition period ahead, Maddock is tasked with maintaining the station’s continuity while also driving innovation. A tall order, indeed!
Heidi Dawson, the current Controller of 5 Live, will expand her horizons as Head of the North of England, focusing on strategic growth. This move allows Dawson to leverage her expertise in a broader context, while Maddock takes the helm of 5 Live.
Maddock’s appointment comes with a wealth of experience. Having worked as Commissioning Editor since 2013, he’s managed live programming and an impressive array of over thirty podcasts. His journey in commercial radio, including senior roles at Bauer Media, has equipped him with the skills to navigate the challenges of the industry.
In his own words, Maddock expresses his excitement and admiration for the station’s talent: “Having been at the station for twelve years, I’ve witnessed first-hand the creativity, passion, and dedication of our teams. I’m thrilled to be a part of 5 Live’s exciting future and look forward to helping the network thrive.”
As Maddock embarks on this new journey, starting December 1st, the question arises: How will he balance continuity and innovation? And what impact will this have on the future of 5 Live? Share your thoughts in the comments! Is this a positive step for the station, or does it raise concerns? Let’s discuss!